by Susan Raisanen | Nov 19, 2022 | Lead Sales Marketing Tracking Software, Marketing Tracking Software, Track Marketing
Measuring Marketing ROI What Is Wrong With This Study? There is a company with whom I work with on their advertising, and they were talking to different radio stations to find a good fit of a station and radio show personality for doing some advertising for their...
by Susan Raisanen | Aug 25, 2020 | Marketing Tracking Software, Measuring Sales Performance, Sales Lead Tracking Software
Episode 116: Getting the Biggest Bang Out of Your Marketing with Susan Raisanen The following article is taken completely from an interview Victoria Downing and Mark Harrari from Remodelers Advantage had with Profit Finder Pro Software’s Susan Raisanen on July...
by Susan Raisanen | Jul 27, 2020 | Sales Lead Tracking Software
What is the difference between Marketing and Advertising, or do they mean the same? Some people will use these interchangeably, but really they are two different concepts. Marketing is your overall plan of identifying your ideal customer’s needs and then...
by Susan Raisanen | May 18, 2020 | Business Tips, Grow My Business
Building a Successful Business Requires a Plan Builder business owners need three things to draft a blueprint for their companies This article in completeness is one that was written for Colorado Builder and is featured in their April 10, 2020 online issue. See...
by Susan Raisanen | Oct 28, 2019 | Lead Sales Marketing Tracking Software, Sales Lead Tracking Software
If you spend money on marketing but have no system for tracking leads, you are losing money. The following article was written for and published in Colorado Builder Magazine on October 19, 2019. “One of your most valuable tools as a better people leader is your...
