by Susan Raisanen | Nov 6, 2023 | Lead Sales Marketing Tracking Software, Marketing Tracking Software
“The Cost of Ignoring Marketing Tracking: Why Your Business Is Losing Money” In the fast-paced and competitive world of business, success often hinges on making informed decisions. Yet, many business owners overlook a critical aspect of their operations...
by Susan Raisanen | Nov 19, 2022 | Lead Sales Marketing Tracking Software, Marketing Tracking Software, Track Marketing
Measuring Marketing ROI What Is Wrong With This Study? There is a company with whom I work with on their advertising, and they were talking to different radio stations to find a good fit of a station and radio show personality for doing some advertising for their...
by Susan Raisanen | Aug 25, 2020 | Marketing Tracking Software, Measuring Sales Performance, Sales Lead Tracking Software
Episode 116: Getting the Biggest Bang Out of Your Marketing with Susan Raisanen The following article is taken completely from an interview Victoria Downing and Mark Harrari from Remodelers Advantage had with Profit Finder Pro Software’s Susan Raisanen on July...
by Susan Raisanen | Oct 18, 2018 | Marketing Tracking Software
Common question: How do I track marketing? Is Radio Advertising Worth It? Apply the Track It To Crack It Equation. The only way to make sure your marketing works for you is to track it! Look at how this business owner started to track marketing, and the difference it...
by Susan Raisanen | Jun 14, 2018 | Lead Sales Marketing Tracking Software, Lead Tracking, Marketing Tracking Software
Building a Business? Three Things Every Business Owner Must Know To Be Successful When you build a home, you follow the specific steps outlined in the blueprint. And when you do, you build the home of your dreams. This applies to your business as well. In order to...
by Susan Raisanen | Sep 1, 2015 | Marketing Tracking Software, Track Marketing
I thought this was a great article on marketing mistakes. The title indicates it’s for Retail, but experience tells me this applies to other industries, too. Most of all, if you have a marketing strategy planned and carried out and continuously adjusted over...